What is ICO

What is ICO

We are living in the blessed digital era. First, we got a digital watch, then digital photo, digital TV, digital marketing and digital sex. The world was ready for digital currency and Bitcoin was born. So, no surprise that in a very short time digital stock has joined the party.

ICO (Initial Coin Offering) is pretty close to the well-established IPO (Initial Public Offering) with two major differences:

  1. You are not going to own a share in a future company.
  2. It must be somehow connected to a blockchain.

Why will a startup company prefer ICO?

The concept is relatively new, and the old IPO might look safer, but some ICO benefits are just unbeatable:

  1. Retaining control: you are not sharing your company with an investor, you sell him a future service. That’s a huge difference, you will get the money but still control your business.
  2. Globalization: while some companies go door to door to find an investor, with ico rating you can immediately rise money from anybody in any country worldwide.
  3. No regulation. That means no bureaucracy which could take months. Tech startup success is very much a matter of being first on the market. Otherwise you will be yesterday’s news and somebody else will take the jackpot.

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